You may have become blase about the Day One releases from El Segundo. I, for one, still marvel at the logistics of the endeavor on L.A. streets and am glad that I am not the delivery person.
For the jaded, there is a new beer (not 105) coming on November 11th. You will need a passing knowledge of The Simpsons to get the connection but even if you are more a Family Guy or live in South Park, you will want to taste this IPA.