Instead of draining the swamp, looks like the The Bruery is going to try to fill it. They will be opening an East Coast outlet (sans brewery) and call it The Bruery at Union Market.
It will be in an “urban village” which I assume is code for recently gentrified area.
This store will allow for online and offline beer pickup and purchases of beers from all three brands: Bruery, Bruery Terreux and Offshoot Beer Co. and there will potentially be up to 8 rotating taps for growler/crowler fills and the merch as well.
What caught my eye was at the end, that the Bruery @ Union Market would be a shared space with a retail partner. Food? Wine or Spirits?
Will this end up being a model for the Bruery in other locations?