Since Founders is now around town in finer craft beer shoppes and taps, I was able to speak with one of the co-founders, Dave Engbers, the other day to talk about and get a feel for the way they do things in Michigan.
I have written a more general piece for Food GPS but there were some odds & ends that I found interesting to relate.
~They have given their brewers, including brewmaster Jeremy Kosmicki a long leash when it comes to experimenting.
~The R&D team of the two founders + brewmaster + three other trusted members are the final gatekeeper for many beers but they also use their “taproom as a focus group” too.
~Engbers is quite aware of the “bad beer out there” and has