Yakima Chief Hops is launching a new program named FWD, to drill down on both on data and the brewing community.
Here are a couple of snippets from the press release, “Participating brewers will be granted access to the newest, not-yet-commercialized HBC varieties and products in Yakima Chief Hop’s innovation pipeline. Application registration is open for breweries interested in trialing cutting-edge hop products and promising experimental hop varieties. In its inaugural year, FWD will be welcoming a limited number of enthusiastic participants. Through brewing trials, questionnaires, conversation and sensory analysis, brewers will have the opportunity to guide these products through their final stage of development, assuring YCH is working on the most useful and exciting products in the industry.”
“The ultimate goal of FWD is to have a circular, growing community of brewers working with Yakima Chief Hops to identify and curate the products that keep beer moving forward.”
More information can be found at HopFWD.com .