Even if craft beer fans fanned out and patrolled grocery stores and beer shops to steer people away from industrial corporate beer (in a nice way, of course), we wouldn’t be able to prevent all beer purchases.
But Mike Van Hall and his Committee on Opprobriations has devised a solution. Stickers. According to the Washington Post, Van Hall who is an artist as well as graphic designer has created stickers that range from “This label is offensive” to “This Beer is Not Craft” or the snarkiest one “Do Not Trust this Product” and then places them on beers that deserve them.
You can follow his adhesive exploits @opprobriations, to see who is getting fact checked.