Tag: California beer

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CCBG

Usually mergers and acquisitions occur and it is a net negative.  Especially when it is the big players in the beer industry.  A big brewery buys a small one and then proceeds to water down the product or distributors get bigger and bigger until they cannot service all the beer they have in their portfolio.

But the new Circle of Crowns Beverage Group Strategic Alliance is indeed that an alliance.  CCBG includes Inglewood-based Crowns and Hops, Fresno-based Full Circle Brewing and its sister brands Speakeasy Ales and Lagers and Sonoma Cider. All black owned breweries.

The two main prongs of the alliance are a combined sales force bringing not just one brewery but multiple to the table and second Full Circle will use their excess brewing capacity to brew Crowns and Hops beers which, I think, may change once the Inglewood brewery is up and running.

Owning your local market is quite important these days so the fact that each one is in a different sector of California will help as well. But the combined weight might just push growth so that these beers get more placement.

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CCBA 2019 – Day 2 – Recap

Here is the Day 2 update from the California Craft Beer Summit…

It started with a blindfold on for Sightless Tasting led by Dr. Toby Wexler from SensPoint Design who showed emphatically that though we are primarily (85%) a visual creature that you should still use and hone that other 15% too. We were passes three separate containers with blends inside and were asked to describe what we smelled. Grapefruit, mango, turmeric passed by, cedar passes by as did coconut and chocolate. Then, we all carefully reached in out to taste four beers. I guessed one right and was just as sure on another that I was wrong on. Probably the best seminar of the two days.

Judging by the crowd and amount of questions afterward, the Kviek (ca-Veek) seminar from Omega Yeast was an attraction. We learned the origin of the yeast, how a blogger just went from Norwegian Farmhouse to Farmhouse to collect the strains that made up this truly home brew yeast which is still being dissected to find its properties. Apparently, it is a cross of a wild yeast and a commercial one. Much of the science flew past me at light speed but speed is one of the attributes of the yeast as it does it’s job very fast.

From there it was back to the Expo to do circuits of the beer and the food with a mid-afternoon stop for a talk on cannabis led by Lori Ajax, the chief of the California Bureau of Cannabis Control. She talked about the process in which marijuana can be state legal to sell. If you have a love of filling out forms and constant oversight, then you would be well suited to either or all of the cultivating, distributing or retail channels.

With that the second day was done. Next up, the Festival.

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Craft Beer Connect

It appears that the buying craft beer from the internet thing is also taking off. I just ran across a California centric site that offers a new spin on buying by the name of Craft Beer Connect.
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Instead of buying single beers or six-packs, you select a tier that either A) fits your price range and B) gives you access to the beers you want. This way you can gift to various types of people on your craft beer list and not over or underwhelm people.

They have a good selection of California brewers. Hangar 24, Figueroa Mountain and other stalwarts but nothing from L.A. producers like Eagle Rock or Golden Road yet. But if you have friends somewhere else and you want to turn them on to Golden State brews. This is a good selection including Rough Draft and Manzanita which I have not even tried (yet).

From looking over the list, the beer geek would get a bit of deal depending on shipping with the tier 2 if you could find 6 noteworthy beers. Tier 3 is a little better selection but the price per bottle goes up into the $8 a bottle range versus $6 for the Tier 2.

An interesting concept but I will still prefer Let’s Pour and Beer Jobber for sheer national selection.

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Tony’s Darts Away interview

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As threatened, here are the reasons why you should be beer geeked about Tony Yanow and the newly opened Tony’s Darts Away (TDA)…

REASON # 1
The hospitality at TDA will be strong from day one. Why? Because Tony has been doing beer tastings for awhile. Thanks to his “problem” of collecting great beer, he has had to occasionally purge which leads to people “helping” him winnow the size back to manageable. By doing this, Tony has not only exposed Los Angeles to great beer, he has learned how to find the right beer for people. And that is a gift in a beer world that some people are just discovering. Hence the TDA motto of “Bringing the fine beer of California to the fine people of Los Angeles.”

REASON # 2
The magical word NITRO. Tony is originally from Canada which is not afraid of the nitro. And I have had my share growing up in Portland. But is has been conspicuous in it’s absence from the burgeoning Los Angeles scene. Not now. And it won’t be confined to just porters and stouts. Nitro La Merle anyone?

REASON # 3
The staff at TDA will be educated. Tony has traveled up and down the state of California to familiarize himself with what beer the state has to offer. The staff has been assigned reading, has tasted the beers and has even brewed! Plus Tony has two aces in Paige Reilly and Dave Watrous. Fun and smart beer people.