Duvel America

Duvel-300x230

I wonder what the craft beer folk who hate “big” will think of this.  A large foreign brewery looking into acquiring ‘Merican owned craft breweries.  Does Duvel Moortgat get a pass because of Ommegang and Brasserie d’Achouffe (among other holdings)?  Or will the following quote  “We would like to acquire two or three U.S. craft breweries over the next five years,” that Simon Thorpe, the president and CEO of Duvel USA and Brewery Ommegang gave to Brewbound.com scare the bejesus out of people?

Will the anti-“big” brigade believe the next Thorpe quote, “We view ourselves as a craft brewer that happens to be based in Europe and has a brewery in the U.S.,” ?.

Duvel has a few prerequisites for potential partners:  long term growth, potential for scaling up, geography and type of market the target brewery is targeting.  The last generated this intriguing statement from Thorpe,  “We are not interested in brands where margins and pricing is low,” Thorpe said. “We are only interested in the luxury end of the market. We are looking for premium, high-end, beautiful brands.”

Informal talks have been held but no names released.  But this may be the start of a consolidation phase for craft beer.

Gnome Week

If you are not scared of Gnomes than you will have a good time at either Congregation Alehouse Chapters or at Little Bear because Brasserie d’Achouffe’s is in town…

First up Congregation….

“Brasserie d’Achouffe’s Gnome Week kicks off on Wednesday June 6th and ends on Saturday, June 9th where we will be a part of The World’s Smallest Toast at 6:66pm (you read that right!)
June 6 will mark the 6,666 year Anniversary that the Gnomes started to brew beer, and all

CAH Chapters will be celbrating with a 4 day Gnome week celebration.

We will be providing Gnome Hats and Mini Mugs for toasting (while the suppies last) for all the little gnomes that wish to partake in the toast! AND Brasserie d’Achouffe’s Operational Mangager Jean-Lou Barbette will be gracing the halls of our very own Long Beach Chapter on Saturday for the toast.

Beers
La Chouffe, Houblon Chouffe, N’ice Chouffe, Biere Du Soleil, McChouffe and Ommegang’s Gnomegang.

Over at Little Bear, near downtown….

“Gnome Week is kicking off at Little Bear on June 6th, featuring Achouffe beers including Biere du Soleil and their collaboration with Brouwerij Ommegang, Gnomegang. Get a gnome hat, an interactive gnome coaster, and be a part of the world’s smallest toast!”