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In a world where an Italian phrase Che Vuoi? has been used for multiple beers, may I suggest using some of the new slang, taken from the mouths of babes (aka Gen Z) like from below….
FYI – Delulu apparently stands for delusional which is probably what this idea is.
We have all seen the sub-par beer names. The lazy ones, the sexist ones, the puns for days ones. Maybe we need to have AI on the case. It is passing certification tests left and right, so why not…
Here is one you can try…
When on the beer interwebs, I run across beer names that tickle and others that leave me scratching my head as to why? Why choose that for a name. Let’s start with the winners….
Beer Names – Approved
Bit of a Commute – Ex Novo
We Didn’t Need a Real World -Burial Beer
This World is Not Real – The Veil
Man of No Consequence – Reformation Brewing
I know these are a bit dark but I find them nicely comic.
Beer Names – Unapproved
Opium Cake – 8 Wired
Tongue Butter – Hop Secret
Drinking Sherbert for Dinner – Icarus Brewing
Make Sure It’s Dead – Abomination Brewing
I have a thing about naming beers after things I do not want in a beer.
Craft beer likes to “borrow” or as the might say in the Premier League, put “on loan”. But I have yet to see many Ted Lasso beer names out there.
No “Football is Life”. No “Diamond Dogs”. No Earl Greyhound.
No AFC Richmond logo anywhere.
Maybe Apple is the one company where IP is not touched?
You can say the name of this Hefeweizen from Burbank’s Trustworthy Brewing in a flat map app voice or remember back to the days of paper Thomas Guides. Either way, for our freeway pocked landscape, that is a great name.
Speaking of iconic Los Angeles, you don’t rank very many people higher than Vin Scully, and I don’t even like baseball. But this Topa Topa and Tarantula Hill Hazy DIPA has a fantastic name…
A. It is always good to see pilsners, especially Italian styled versions.
B. Very cool of Green Cheek to pay homage by naming the beer after the year they think they can make it as well as TipoPils.
What a cool pandemic related name. Plus it matches NE hazy perfectly. The fading letters is a great touch. Plus Moonraker has been known to make a good hoppy beer.
New Image Brewing strikes the right balance in their beer / mead hybrid, Quarantiki. And that is why they are the first featured breweries this month. They have combined with the honeyed folks at Four Fires Meadery to create this braggot that has a couple of cocktails worth of ingredients like pineapple, pomegranate, coconut, orange zest, coffee and honey in this 12% ABV tiki inspired drink.
I am not a fan of copyright infringement or cheap branding ideas but I do like the name of this beer from Listermann Brewing Company…
…yeah, the image is janky and crossing movie franchises in a bad way but the name is golden. “I’ve had it with these motherfucking IPAs at this motherfucking brewery” is just funny even if hidden in a weird vertical format.
Speaking of lightsabers, a better and fully executed concept comes from Swamp Head Brewery with their Imperial Entanglement…
…brewed for May the Fourth, the design is simple but I really like the addition of their tree logo to the star field and the tie fighter look is retro arcade which is super cool superimposed on the Death Star.
OK, I lied in the March table of contents post because, we return to Oregon for the beer names / beer labels highlight for the month. Both of these beers, despite the disparate styles sound like a good pairing to me but I really like the juvenile wordplay for the Coasted Toconut and then the old school ‘fridge graphic for the pastry stout. Kudos to Hopworks Urban Brewery.
Gonna inaugurate a new monthly feature where I highlight great beer names (paired with great design, hopefully) on SoCal beers that you should be on the lookout for. The initial pair is below…
