Review – Anchor Christmas Ale 2017 & 2018

The last two bottles of Anchor Christmas Ale. A bit melancholic this is. Sad to have Sapporo be such a Grinch.

But time waits for no one or no brewery so before these go too far, time to crack them open and taste….

2017 – I got an aged barrel, slightly sour smell when popping the cap. A bit of cherry aroma as well. Pretty foamy latte head of foam. Super dark brown color tinged with red. Initial taste is a bit smoky but also bubbly. Mouthfeel is light and what I am left with is a cola note.

2018 – this year pours a bit more red in color and the foam is a shade whiter. Much less aroma upon opening. Initial taste is much hoppier even after 5+ years. Tastes much less lighter than the previous year despite only being .02 higher in ABV. Like a red ale this.

The 2018 is more straightforward while the 2017 is more complex in flavor but I like that streamlined red ale a touch more.

Corporations are Bad People Day – Grinch

Two weeks ago, the news started to leak that the owner of Anchor Brewing, Sapporo was re-trenching the distribution of the beer back to California.

An understandable move and one that might have blipped into a news feed and then been pushed aside by a politician saying something stupid or the latest Tik Tok craze.

But that was not all that was announced. There will be no Christmas Ale in 2023. After 48 years, there will not be a beautifully drawn tree on a label during the holidays.

Did I expect that there would always be an Anchor Christmas Ale, yes. Was that realistic? No. But you think that Sapporo would have given the beer an epic send-off. Or brewed it for two more years to reach the 50 year mark. Are there no marketers left?

Economics is not just demand, it is supply and demand. You could bring back Christmas Ale and say it is the last year for it and you will probably sell it all and probably sell it at a higher mark-up. I will not believe that Sapporo doesn’t have enough loose change in the couch cushions to do a final bottling run. Even a small one for magnums only.

If I was a smaller brewer, I would start working on a replacement Christmas beer. I can imagine some pointed names for the beer would practically write themselves.

In the Tap Lines for December 2015

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I hope that you survived Black Friday and Cyber Monday and any other days of the week in this holiday season and are ready to sample all the Christmas beers out there. Here is what is on tap for December on the blog.

~ e-visits to three breweries that brew beers with figs
~ special reviews of holiday beers plus a special Anchor Holiday Ale review
~ Heads-Up on Los Angeles Beer Events
~ Three suggested beers to buy this month. One light, one medium and one dark
~ Holiday Beer Daily started last month and continues up to Christmas.
~ I will tap the Firkin and give my no holds barred opinion on the craft beer world
~ … and Session # 106 is all about the holiday ales

Here are two events to get your December started in the Los Angeles craft beer world:
1) December 5th  – Smog City + Vagabond Cheese pairing
2) December 17th –  Beachwood 9th Anniversary