We have all seen the sub-par beer names. The lazy ones, the sexist ones, the puns for days ones. Maybe we need to have AI on the case. It is passing certification tests left and right, so why not…
Here is one you can try…
BeerGPT
AI & Beer
Don’t think I will be too worried about AI in beer writing if Beer Geek AI is any indication.
The link above sends you to an article about wort becoming beer in such an excited tone that you worry for the exclamation points. The headlines for each post also give away that it is some weird affectation as well.
But, who knows, maybe the next version will fix those flaws.
The 1st Firkin of 2023
Speak for 11 seconds otherwise Skynet will know that you are inebriated. Confused? Read THIS, then come back.
Now, my first inclination is to think that the creators of this speech recognition software are tooting their horn a little bit too much. I am thinking of early lie detector tests where foolproof claims were made that just could not be backed up. Primarily because body reactions may not be about what you are being asked but what someone is afraid will be learned.
A person could have just gotten a yes to a date proposal, for example, and be really giddy. Maybe as giddy as I get when tipsy. Or they could have been told no and start mumbling. Would that trigger as an alcohol caused speech pattern.
And going back to my happier mood, how does the AI know my baseline? And what if I am particularly happy because my birthday month starts tomorrow? How does that factor in?
As with the lie detector, this inebriation sensor might be good as part of an overall set of proofs, not as a sole one.
The Beer is Sentient
What am I talking about? The IntelligentX Brewing Company, in Britain which is a weird (even for beer) collaboration between two not-breweries, a machine learning startup Intelligent Layer and creative agency 10x.
In a world first, IntelligentX is creating beer using a combination of data science and Artificial Intelligence. So far it’s created Golden, Amber, Pale and Black variants — and it is using some cutting-edge technology to do so.
Basically, IntelligentX’s has a decision making algorithm with the boring name of ABI that customer feedback data from a Facebook Messenger program to spit out what should be brewed next. Typical British styles like Golden, Amber, Pale and Black have been done so far. They also have “wild-card” ingredients that can be added and as more beer is produced, supposedly, a clear picture is seen as to what should be brewed more.
What it doesn’t seem to take into account is popularity of style in a city or region, the weather forecast or weather there is a holiday or big football match going on. Those being three data points that could affect whether a person picks up a pint or not. And that leads to the other missing data, those people who DON’T order your beer.
Will it succeed in London? The beers are available and there are brewery tours and events on their schedule.