Tag: Aftermath

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Aftermath – Part 11

Thanks to the always orange and angry one, masks are now somehow equated as an attack on freedoms by some even though it is simply a Don’t Share Your Air health issue. And since the jolly old USA didn’t start wearing masks soon enough or often enough we are stuck in a cycle of high infection rates.

Does that excuse a business owner from going on social media and venting his frustration? Part of me says no because social media is not the place to go to for courteous discourse and adding to the anger isn’t going to solve anything. But since seeing people on ventilators and seeing graphs going upward doesn’t seem to affect these “anti-maskers”, maybe the jolt of being told to fuck off will.

When I look at it from both sides, my final conclusion is that you post happy and scream internally. My post would have read: Due to soaring Covid19 cases and a non-soaring mask wearing rate, we will not be open. When mask wearing becomes a task done for the good of the people around you, cases will drop and we can open. Join with us in making or Courtyard community safe and healthy.

Then let people like me bark at people for having not been in line for brains.

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Aftermath- Part 5

Next post crisis agenda, L.A. Beer Week. Each June the beer community gathers around our wide geographic area and celebrates. This year will be markedly not business as usual.

But, I do believe there is opportunity here. Yes, even if still locked down and isolated or out of business can provide hope. First, I think there must still be a Unity beer produced. And I would suggest that it be a strong golden ale that provides ABV but a golden hued glimmer as well.

If we are still isolated, there should be Zoom parties set-up for each day of the week, Jerry Lewis telethon style where brewery A hosts for 30 minutes, then a second brewery takes over with four breweries a night talking about their history, how best to support them and how to buy their beer. Or videos, can be made that guide people through a breweries beers and put up on the main Guild website and a dedicated YouTube channel.

If we are allowed outdoors in June, I would propose a Socially Distant Beer Festival. If only 10 people are allowed together in one venue, sell 9 tickets and have everyone properly spaced and then have a curated flight of local beers to offer them. Use the rules to make new events that abide by them. Or set a date for a Christmas Festival as a make-up. That is far enough in advance that it could actually happen.

We want people to get re-engaged with local.