Tag: label design

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Labeled

I am a sucker for label design, and I am also a very harsh judge if I deem it to AI looking or too IP thefty.  

Now there is a new exhibit called Design on Draft “Co-curated and co-presented by the Beer Culture Center and the Design 

Museum of Chicago, Design on Draft invites you to take a closer look at the artistry behind every pour—and the ways design has made beer part of the city’s cultural fabric.”

So if you happed to be in the Chicago area over the next few months, you might want to check it out.

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Lionesses

I take the piss out of Budweiser and their corporate overlords at SABInBev, a lot. Mostly for good reason and sometimes for petty little things that make me feel good to point out.

Even I will admit though when they put a right foot forward. In this case, it is a label design for cans in the UK…

…the special can is to celebrate the Euro 2025 win from the English Women’s team over Spain last week. And it is just a classy design that showcases the badge, the flag and incorporates the Bud font as well but with motto for the team used instead. Super eye catching. Would look better on a shelf than in a refrigerator though.

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New Look ESBC

You may have noticed something different with Mayberry…

El Segundo Brewing is not only freshening up their label design, they are also adding beers to the line-up….

To be honest, I miss some of the graphic art on the cans. Just words can be a little dry to me, that said, I do like the split color look that is going on and I will be on the look-out for the two new beers on store shelves.

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Label Love

Every once in a while, I like to give some flowers to label designs that show extra effort, are fun and just flat out rise above the cut.

Burgeon Beer Co. takes a diner ticket approach to Order Up.

There are loads of little details. The color is spot on and there is even a binder clip as well. All with enough space and room for the hop bill and the charitable causes logos too. Works on all levels.

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Rousing Ovation

I do like when a beer label has a little fun fact or a hack on it.  Something with a little bit of clever.  Such is the case with Allagash White that makes you give a second look to a classic American beer.

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Graffiti 2

Graffiti, the Artist Series DIPA from Boomtown Brewery in DTLA returns in “Purple Plush” or “Guac in the Park Green.” 

It is a “…double dry hopped Hazy DIPA brewed with Galaxy, Cryo Citra & El Dorado hops. Orange and mango on the nose with flavors of guava, mango and resin.”

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Holiday Cheers – Day 6 – Fireside Chat from 21st Amendment

I gotta say that I much preferred the old label for 21st Amendment’s Fireside Chat. Roosevelt and a fire just seemed right for the season, now reindeer are drinking with their hooves. The bow label on cans and some of the packaging is just boring as well.

“We begin with a rich, deep, toffee-colored winter warmer ale and then we hand-select spices and cocoa nibs until we know we have a beer worth sharing.”

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Sleek New Design

This month, All Season Brewing unveiled their 16oz label designs….

They don’t scream automotive but the names and design look very 60’s mod car design. I like the prominent top of can placement and color variations of the logo. Simple but cool. The award winning Bullitt green cans will look good in the refrigerator.