Needed or Not? – Heineken B.O.T.

Summer is prime time for this feature of the blog. Every week seems to bring some wacky new beer idea. Heineken is next with their B.O.T.

The Beer Outdoor Transporter. Obviously the B.O.T. was thought of first. Basically a tiny cooler on wheels that follows you to your party like the Mars Rover.

Now there are plain, old, boring coolers that you have to lift with your actual arms and there are wheeled versions that you have to drag or push but who wants to work.

Verdict – Not Needed. It’s 2021, I want a combination jet pack and cooler.

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