Now that LABW11 is in the past, now is the perfect time to look ahead at the tweaks that can be made for next year. Here are (3) suggestions that I would make if my red phone rang…

Settle on a 2nd Weekend Featured event – My vote goes to Cellador and Sour Friends. Move that to Sunday and promote it as the bookend to the week. Years past has seen a whole separate festival, be it Sierra Nevada or Vegan Fest but I think those dull the shine of the Kick-Off festival and some people probably pick one or the other since the same breweries (basically) are at both. Focus on L.A. and focus on a niche.

Have one Unity Night – I would make Wednesday night a Unity night. List all the establishments that have the beer on tap or in cans and have a simultaneous raising of the glass to the beer. Also, can we go back to the beer telling an L.A. story. A West Coast DIPA is fine but how does that separate L.A. from other cities?

Go Hyper Local – Each day of the LABW should have a fun food and beer pairing from a different part of our sprawling Metropolis. Maybe seafood with a Santa Monica Brew Works beer, BBQ and IPA at HopSaint in Torrance, tacos in DTLA, dessert in Palmdale/Lancaster. Something to stitch together the whole fabric of LA.