Dry Hop that Wine?

In a recent wander in Pasadena I stumbled upon Everson Royce, a wine, spirits and beer shoppe and after perusing the gins and looking at the cost of the different whiskey bottles in their collection and being a little ticked that the beer choices were pushed onto a back wall and consisted mostly of Mikkeller, I stumbled upon wine, in a tallboy can with a can koozy wrapped around it.

My initial thought was how twee. How very Hollywood Bowl box seats. Then I noticed that it was a dry hopped Rose.
(See this photo borrowed from Instagram)
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It is from Alloy Wine Works sub-label of Field Recordings wine. I don’t know if I dare try it. Maybe something to buy for my Mom and have her review.